Both nonprofit organizations and business entities provide services intended to improve the general welfare of society. It is with this shared goal that TOP makes it a priority to build relationships with leaders in the business community. Financial and in-kind support from businesses help TOP prepare economically disadvantaged youth to go to college so that they, too, can become future leaders and productive citizens who contribute to and enhance the well-being of society. As a corporate sponsor of TOP, your business organization can benefit in several ways:
1. Enhance Brand Image. Corporations who work with a nonprofit organization, which invests in economically disadvantaged youth, elevate the perception of their businesses and bring more consumers to their market.
2. Increase Sales. Sponsorship during our annual fundraiser could serve as a promotional tool. It allows TOP to endorse a sponsor's productr or service, as sponsors advertise them.
3. Create More Publicity and Visibility. TOP grants sponsors access to its supporters through various media forms that will increase the visibility of its products or services. In addition, with society becoming more internet-oriented, sponsoring TOP can generate more media coverage that might not otherwise be available.